Case Study: Televisa
Objective:
Televisa is the largest media house in the Spanish-speaking world owning several TV stations. When Televisa approached us, they had one goal in mind: to reach out to the bourgeoning social network users online. They wanted to stream some channels on Facebook and create an online community that will help establish their brand among young users.
Solution:
We modified their unique media technology by working it inside out, configuring every adaptable element to the Facebook API to make for error free and fast streaming on the Facebook platform. We implemented 2 streaming channels to give the user more variety and a host of other ready to view videos. To engage the users, we developed our own in-house forum and chat utilities, which will help make the application sticky. At the conclusion of the application development, we impressed Televisa so much with our suggestions, expertise and dedication that we are now working on their third application.



