Social media applications clothed as brand advertisements appears to be overtaking the conventional print media such as billboard and print commercials, and the concept is simple quite simple; tailor an application that lures and engages a large number of users, thus providing your brand with an ideal means of conveying your message across a virtually limitless market spectrum.Advertising via a facebook application, moreover, also allows you to track various demographic related users information such as age, gender, location etc. thereby giving you a channel to effectively forecast your marketing trends – quite a monumental leap forward for marketing when compared to the infomercials of yesterday.

And the best part of all is the minimal costing involved – social medial marketing via a Custom facebook app is essentially free, and can serve as a perpetual form of advertising. A one-time investment that can be skinned with a different design every day, at no cost at all!

As with all ventures though, it is relevant that you go over all aspects of the sort of marketing you are setting out to do before going getting in touch with a Facebook application developer. You will need to go over your strategy regarding such things as a catchy concept that will guarantee the attention of your target market. Similarly, you will need to think of the most creative and engaging ways to integrate social viral hooks such as the very famous Share and Like features.Also, it’s always a good idea to look around the market before deciding the social media development company you’ll go with, as the rates vary from one custom facebook app developer to another. You can start with checking out the SocialCubix website at socialcubix.com – SocialCubix is a US based social media development company that’s a pioneer in the social media app development field and can be reached around the clock at 866-978-2220

Magento Store

Challenge:

Client needed to develop a robust ecommerce website based on MagentoCommerce that could handle hundreds of thousands of transactions as well as millions of Cigar products. The site was to be built on the newly unveiled Magento platform with product management and multiple payment processor integrations.

Solution:

Social Cubix helped the client in planning the layout of the site in way that will keep the users on the site longer to hopefully convert into sales. We then went to work to design a site that is not just appealing but robust in front end and back end implementation. The site is designed to handle millions of products and is developed with a extensive backend that provides detailed reporting on site customers, items and sales performance. Social Cubix also ensured that the site was SEO compliant and optimized to generate organic traffic.

Results:

A truly robust site with multiple layers of functions and backend provisions.

Apart from providing fun-filled and exciting ways to engage customers, let’s briefly explore some of the additional benefits Brands gain from Social games. Advertising:
Advertisements are published almost everywhere, and utilizing Social Games has proved to be most cost effective and is the most obvious way for Brands to make use of Social Gaming. Additionally, advertising through television, print or even display would attract potential customers for a few seconds, although advertisements through social games are exposed for hours. Considering the vast number of users on Facebook, Brands would be able to pluck-out potential customers.Gamifying:
Brands are making ample of use of game mechanics in order to leverage all sorts of marketing campaigns. For instance, The LA Kings Hockey Team came up with the ingenious idea to make use of social media by adding social game elements to their website. Connecting to this Facebook application enables users to gain points when going through everyday online activities such as sharing posts and viewing videos – At the end of the day, users with the particular levels are awarded access to various limited L.A Kings content, and this is a great example of one of the many ways in which Social gaming is changing the marketing game as it stands today.Funding Charities:
Social gaming isn’t about business alone, but can also be used to raise funds for charities, just as FarmVille and CityVille recently joined hands with Pizza Hut to fight world hunger. All proceeds from purchases made are donated towards the World Food Programme. Users in the game are not only given improved equipment and abilities, but are also stamped with the World Food Programme logo.

All in all, Brands are achieving a variety of marketing goals such as banner impressions, video views, Likes to a Page, or social media mentions, all through a multi-faceted marketing campaign within a social game. This is where Social Cubix comes in and helps you achieve your goal. We are a software development firm that specializes in Game apps and social media.

A quick search on either Google or Facebook shows that most big brands like Coke, Canon and McDonalds typically have at least one social media contest application running at any given time. Most usually, this approach entails a custom fan page onto which the respective contest application is embedded, and the remarkable subscription numbers make it very clear that here’s an approach that is invaluably effective if launched correctly.

That being said, let’s take a look at some of things you’d have to consider in the case of considering a social media contest that would ideally bring about a brand awareness boost in the general market. Here are some tips that help when creating a successful online contest with a marketing blend.

1. Identify and implement strategies towards your Marketing Goal:

Objectives?
Defining your objective is the most critical element of working out a plan to launch a social media contest. It is crucial that you think of things such as whether you’re looking into the launch of a new product or do you want to breathe new life into an old one?The most important clear and realistic about what you wish to achieve.

Customers?
You need to be very clear about the specific consumers you’re reaching out to. Are you looking to attract new customers or engage existing ones? Do demographics matter or is it just a desire to go viral at work?

Budget?
While you can find numerous social media development companies that will get you any sort of custom facebook application you need, it is crucial that you decide on what your budget is before going out there.

2. Consumer Engagement:

Note that online contests should be built in a way that makes it relatively easy for users to enter into the contest. Ease of use is one of the biggest factors of user engagement when it comes to channeling effectual marketing via an online contest, and the best way to do this is to ensure that your facebook app is as simple to use for a high-school kid as it is for your grandparents.

3. Rules, Regulations and Guidelines:

A contest without a clear specification of rules and regulations consistently faces the risk of being reported and given negative feedback based on which it can be blocked indefinitely. It is therefore always a great idea to check with your custom facebook app developer and ensure that any relevant state and federal laws governing contests are being properly adhered to. On a similar note, it always helps to clearly specify eligibility factors as well as guidelines that provide a simple yet complete outline of rights, rules, and other such relevant factors.

And these are some of the things to be considered when considering a venture into Facebook development – In closing, note that there are multitudes of software houses that could help you create facebook applications, and finding the right one for you can be quite a daunting task.

So here’s a tip for the best there is to help you get started on your social media development spree: Social Cubix a software development firm that specializes in custom social media application development, and has been in the business for around 3 years now, and is dedicated to providing competitive solutions to businesses of all segments and sizes.

Get an online quote at Socialcubix.com or even better, just pick up your phone and give them a buzz at +1-866-978-2220

Penetrative analysis of your target market in addition to intuitive post-launch recommendations guarantees that your game garners positive market reception at the very advent of it’s launch, which is the most crucial phase for any product launch, be it a game or a cereal.

Our business process ensures that the product you go away with has the fullest potential to grow with easily integrated plugins and enhancements, and our post-launch support package ensures that you’re never left hanging with anything less than what you had envisioned.

The end result is a minimum of your time and money being invested in paving the path to developing a game with maximum engagement and entertainment elements for the respective end users.

Check our game development services or call 866-978-2220 for more information.

As the curtains of the year 2011 draw nigh, we would want to thank you for your support and partnership in making social media useful and enjoyable throughout the year. Without you, we would not have enjoyed our best year yet. Social Cubix wishes you all happy holidays and a joyful and prosperous New Year! Cheers to 2012, a new year ladden with exciting opportunities.

Fan Page Creation Platform

Challenge:

Everyone knows Canon as a leader among the personal electronics industry, particularly for their digital cameras. As a global corporation, Canon employs thousands of people, which is why they decided to develop a “Hot Jobs” career search application for their Facebook fan page. The challenge was that Canon already had a careers platform and was not interested in creating a new one disconnected from the existing platform.

Solution:

Social Cubix programmed, designed, and developed an application which not only provides users with the ability to search for careers based on a number of different specifications, but also provides a plethora of other interactive features, including news articles, poll questions, and even an events calendar which tracks upcoming events put on by Canon representatives. The user also has the ability to create their own profile and upload their portfolio within the application itself. The most unique feature of the application is “Match Me,” which automatically matches users up to jobs that they qualify for, based on the information they input into their profile. Remarkably, all of these features are located and remain directly within the application, with no outside linkage necessary. The user also has the ability to create their own profile and upload their portfolio within the application itself.

Results:

With a beautiful design juxtaposed with complex technological elements, the Canon Hot Jobs application is sure to ease the stress of the job search process for all who enter the application. Already Canon has reported many hires through the application with many fans gaining casual insight into what it is like working for Canon.

Facebook App

Challenge:

Trimble provides workers in the construction, engineering, surveying, and agricultural industries with products and services that make their lives easier and their projects more efficient. They wanted to develop an application that would allow them to interact and communicate with their clients, as well as keep them updated on the latest news about the upcoming INTERGEO trade show, which was hosted in Germany.

Solution:

Social Cubix designed and programmed an application which allowed for Trimble to broadcast their message over email, upload photos, and even post videos directly onto the application. We provided the application in two languages, English and German, which allowed for Trimble to reach the INTERGEO audience. Social Cubix also developed an events calendar which Trimble used as an itinerary for the trade show, posting times and location for their presentations. With solid technology and a brand-integrated design, the Trimble application sets the standard for event application functionality.

Results:

The show saw tens of thousands of hits on the Facebook application as attendees scrambled to get updates as they came first hand through the robust application. The client recorded over 7,000 fans during the course of the campaign.

The survey asked more than 2,000 musicians to think about the value of various social connections – Facebook Likes, mailing list subscribers, Twitter followers, among others – and distribute 100 points amongst them to indicate relative value. Facebook came out far ahead of other social networks, likely because of its ability to share a range of media types with fans and their friends.

Musicians have long been active on social networking sites and they account for some of the most popular pages on Facebook. The 250 most popular artists on Facebook have a combined total of more than 2 billion Likes, according to recent information provided by RootMusic, makers of BandPage. Of those artists, 89% use music apps on their pages and 88% add new content to their Wall each week. On average, the Top 250 artists each post to their pages 1.6 times a day.