Parent’s Choice is a leading manufacturer of infant formulas that wanted to run a promotion on Facebook to help establish their brand. They came to Social Cubix for an application idea and we helped them work out an idea as well as an execution plan. With the promotion, Parent’s Choice will give out a certain number of free infant formula samples to the most active participants online. 

Parent’s Choice application is a virtual gifting app with a twist. Send virtual Parent’s Choice gifts to friends on Facebook and be automatically entered into a contest. The more free gifts you send, the more you climb a leader board with a prize attraction. The app also features a received and sent inbox where you can track your virtual gifts online. In addition, we built an admin panel for the client to administer the application as well as the promotion. Within the admin, one can change the offer details, the offer prizes, as well as process winning entries, including address processing and gift dispatch.